SaaS · AfriTech Ventures
AfriTech Startup Launch
AfriTech needed a full brand and web presence built fast, ahead of a funding round and public launch.
280%
More inbound leads
6wks
Idea to launch
98
Lighthouse score
1
Funding round closed
01The Problem
With a seed round closing and a launch date fixed, AfriTech had no brand identity, no website, and no investor-facing materials — all needed within six weeks.
02Research
We ran a compressed discovery sprint with founders to define positioning, audited competitor messaging, and identified the investor and customer audiences to design for.
03Design
A bold, modern identity was developed alongside a marketing site with case-study-ready sections and a dedicated investor portal for data room access.
04Development
Built and shipped on Next.js with a CMS for the founders to self-manage content, scroll-based storytelling animations, and analytics wired in from day one.
05Results
AfriTech launched on schedule, closed their round shortly after, and inbound leads increased significantly once the new site went live.